拥有多年品牌营销与市场推广实战经验,擅长品牌定位、内容策划及市场渠道拓展,深耕文化与IP领域。核心聚焦产品全流程生产落地与供应链整合管理,精通产品量产、品质管控、成本优化及供应链效率提升,实现IP创意到市场化产品的高效转化。
With many years of practical experience in brand marketing and market promotion, proficient in brand positioning, content planning, and market channel expansion, deeply engaged in the cultural and IP fields. The core focus is on the full-process product production implementation and supply chain integration management, skilled in mass production, quality control, cost optimization, and supply chain efficiency improvement, achieving efficient conversion from IP creativity to marketable products.